Email Delivery for AI Apps: Best Practices

Email is often an afterthought in AI app development, but it's critical for user engagement, notifications, and retention.

Why Email Matters

Your AI app needs email for:

  • Onboarding - Welcome new users
  • Notifications - Alert users to important events
  • Reports - Send AI-generated summaries
  • Retention - Re-engage inactive users

Common Pitfalls

Many developers make these mistakes:

  1. Using personal email - Gmail/Outlook aren't built for transactional email
  2. No deliverability monitoring - You don't know if emails are reaching users
  3. Poor templates - Emails look unprofessional
  4. No tracking - You can't measure open rates or clicks

The Smart Services Solution

Smart Services uses Resend under the hood, giving you:

  • ✅ High deliverability rates
  • ✅ Professional templates
  • ✅ Delivery tracking
  • ✅ Simple API
await smartServices.email.send({
  to: '[email protected]',
  subject: 'Your AI Report is Ready',
  html: renderTemplate('report', { data })
});

Pro Tips

  1. Verify your domain - Use a custom domain for better deliverability
  2. Monitor bounces - Track and handle failed deliveries
  3. Segment your audience - Send relevant emails to the right users
  4. Test everything - Preview emails before sending

Start sending emails with Smart Services today.